Saturday, January 9, 2010

'NEXT' to build a Pan -India Network by leveraging FIHL expertise

NEXT Retail India Ltd. is India's largest Electronics Retail Chain. Established in 2003, NEXT is amongst the giants in organized retailing of Consumer Electronics, Home Appliances, IT, Imaging, Accessories and Small Home appliances. With an overpowering presence in Tier 1 ,2 & 3 cities, NEXT is all geared up to expand its reach in Tier 4 cities now with the engagement of Franchise India. Franchise India is Asia's largest integrated Franchise and Retail Solutions Company that specializes in providing innovative solutions to its global clientele.

NEXT was incorporated to tap the immense potential of the retail industry. It has opened up a world of choices for shopping enthusiasts and homemakers, across all demographic and psychographic segments. NEXT is a multi-product showroom, stocking an entire range of electronic items right from Air-conditioners, LCD/Plasma TVs, Home Theater systems, Washing Machines, Refrigerators, Microwaves to small home appliances. NEXT retails some of the most popular brands such as LG, Samsung, Sony, Electrolux, Kelvinator, Whirlpool, Onida, Philips, Kenstar, Videocon, Sansui, including its own brand! NEXT also has a collection of Microsoft X-Box, Computers & Laptops of Acer, HCL, Lenova, HP.

Synovate India Retail Brands Survey 2007 rated NEXT as "All India No. 1 in Consumer Satisfaction" in the Consumer Durables category, which was established in the well-read Mint. The company is independently managed by the board of Directors currently operating over 500 showrooms across 16 states with a presence in 187 cities & towns spanning metros and large towns under the brand name of "NEXT".

Combining the best in quality, service, convenience and price, NEXT is also foraying into Apparel and lifestyle segments shortly.

Commenting upon the association, Mr Vijay Bhandari, Business Head, Key Accounts, Franchise India said, "We are delighted to be associated with India's Largest Electronic Retail Chain enabling Indian consumers to achieve their aspirations in a modern and enjoyable shopping atmosphere. With aggressive growth plans, NEXT enjoys a market share of 60% currently and is aiming for 75% by 2012-13 of organize electronic retails. Franchise India will strategize a robust marketing & franchise recruitment plan.

Franchise India successfully close many franchise & real estate transaction for next as per expansion plans across India with in a short span 3 months, we have the mandate of preparing an elaborate strategy for the successful implementation of its franchise program to stable its No.1 position as a promising brand. For investors looking for long term investments and stable returns NEXT is the best power brand opportunity!"

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